PPC Management Services
Get Better Return on Investment with PPC Campaign Management
Ever wonder about the top few results on Google searches marked “ad” or the branded posts that occasionally show up in your social media feeds? Both of these are examples of pay-per-click or PPC advertising. This popular model for digital marketing allows brands to create highly-targeted, highly-visible ads and only pay for them when they are clicked. Because these ads can be targeted to specific groups of people who are likely to convert to sales, PPC advertising offers one of the best ROIs of any marketing activities. For example, if a $5 click leads to a $500 sale, you’ve managed to make a huge profit with ease. But if you don’t know how to run a PPC campaign, you risk losing money paying for clicks by the wrong audience. Luckily, the experienced professionals at Tanner Grey are here to help.
Keyword and Audience Research for PPC Campaigns
Any good marketing campaign starts by knowing your audience. Based on our comprehensive SEO audit and competitive research, Tanner Grey creates a profile of your customers. We then work with you to develop a target keyword list and plan for your PPC campaign.
Landing Page Development
Effective PPC campaigns are focused on conversions. To ensure this, most PPC links lead to simple, specific, and targeted pages that drive visitors to become leads. Tanner Grey’s talented web designers work with you and the digital marketing team to create landing pages made to meet your marketing goals.
Pay-Per-Click Campaign Management
To ensure your ongoing success, Tanner Grey closely monitors your PPC campaigns to make sure your ads are clicked and leading to sales. Using our analytics tools, we are able to see and report back to you which campaigns are most and least effective. Additionally, we run frequent tests and improve under performing campaigns in order to squeeze the most value out of each of them. That way, you know your investment is getting an optimal return.
Contact Us for Pay-Per-Click Specialists
PPC is a powerful tool in the arsenal of the online advertiser. But without the experience, time, and know-how to wield it properly, it can easily lead to wasted money. Rely on the experienced professionals at Tanner Grey to run your campaigns effectively and increase your ROI. Start with a free SEO audit of your website today.
Ready to talk about your project?