As consumer behavior has shifted to the online space, a professional website is a must for all businesses. However, simply having a website isn’t enough. You need to have a modern and optimized website that attracts visitors and encourages them to convert. If you want to learn how to design a website for success, here’s…
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An online business can be very lucrative. However, if you are not familiar with the intricacies of digital marketing, this promising endeavor might be more trouble than it’s worth. If you want to have a successful launch, consider the benefits of hiring an online business consultant. What Is an Online Business Consultant? What do…
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Learning how to increase social media presence is a vital part of digital marketing. If you’re new to the game, though, you likely have no background knowledge to work with. Make the process easier with the help of these tips. 11 Tips on How to Increase Social Media Presence Social media is a mainstay…
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Social media is a great marketing tool, especially if you have a small business that’s just starting out. Learn the ins and outs of marketing through social media for small business below. How to Use Social Media for Small Business With 3.6 billion people using social media worldwide and an average of 3 hours…
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Off page SEO is a specific type of search engine optimization that focuses on building links to establish authority and reputation online. Here’s why off page SEO is important for getting organic traffic to your website. The Basics of SEO: On-Page and Off-Page SEO In digital marketing, there are two main ways to improve…
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Landing pages that convert are integral to the success of your digital marketing campaign. Here, you will learn what makes a good landing page and how to make one. Construct Landing Pages That Convert Leads Into Customers What is a landing page? Simply put, a landing page is a standalone web page designed for…
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What is a digital agency and how can they help marketing your business? If you’re still on the fence about hiring a digital marketing company, here’s what you need to know. What Does a Digital Marketing Agency Do? Most businesses are familiar with traditional marketing because it has been around for several decades. While…
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As online consumer behavior continues to increase, more businesses are turning to digital marketing specialists to help them capitalize on this trend. If you are not yet convinced, here are compelling reasons why you should hire a digital marketing consultant. What Is a Digital Marketing Consultant? A digital marketing consultant is a professional who…
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Over 1.17 billion people use Google’s search engine to look up just about anything, including local shops, local restaurants, and local events. If you want your place of business to rank high on search results, it’s important to claim and optimize your Google My Business listing. Here’s how local SEO and Google My Business go…
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The 5P’s of marketing is a valuable tool for any type of business, big or small. To this day, it remains a permanent fixture in the field of marketing, and for good reason. Breaking Down the 5P’s of Marketing Marketing is an integral part of running a business. Without marketing, your business will find…
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